KUALA LUMPUR, MALAYSIA – Team SMG (Still Moving Under Gunfire) announced today that they have partnered U Mobile, the data-centric and multiple award-winning telco, to be the official telco for Team SMG’s MLBB (Mobile Legends: Bang Bang) team.
As part of the partnership, U Mobile will be providing funding for the team’s operations as well as sponsoring mobile plans for their connectivity needs. Additionally, U Mobile will also work together with Team SMG to develop exclusive gaming content.
“Gaming and esports has been a key focus area for U Mobile over the years and we are very excited to be taking our commitment to the community to the next level with our partnership with Team SMG! Through this partnership, we hope to be able to connect with and understand the community even better so that we may create products and services that they would really want. At U Mobile, we’re all about unlimited potential and we hope this partnership inspires many esports talents to work harder to hone their talent so that they may have the chance to go professional one day,” shared Jasmine Lee, CMO of U Mobile.
“When it comes to mobile gaming, gamers need a reliable telco that can provide stable and fast internet.” said Kenchi Yap, CEO of Team SMG. “With U Mobile’s unrivaled 4G capabilities and stability, our players will be able to play anywhere on the go with peace of mind.”
About Team SMG
Team SMG (Still Moving Under Gunfire) is the premier esports organization in Asia with teams in China and Southeast Asia. The team was founded by Singapore-born singer JJ Lin, alongside former Dota 2 player and coach, CEO Kenchi Yap. Established in 2017, Team SMG quickly rose to prominence in the esports scene after winning the Arena of Valor International Championship.
About U Mobile
At U Mobile, we want to help our consumers realise their Unlimited Potential. We make it our business to constantly innovate so that we can create products and services that our consumers value most. With our continuing commitment to expand our 4G network and roll out 5G powered innovations in various sectors, we are in the position to deliver an enhanced network and customer experience that will add unlimited fun and freedom to our consumers’ lives. For more information on U Mobile’s products and services, please visit www.u.com.my or contact U Mobile’s customer service at 018-388 131.